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MySpace creates need for new kind of terrestrial music club venue

Check out this story from the Guardian newspaper about how myspace users have been creating the need for a different sort of live event – all-age clubs, where music fans of many different ages gather together to hear the bands they have been supporting and discussing online. Really goes to show that niche markets are […]

Virtual performance: inferior or just different?

In a world where there is ever increasing opportunity to experience virtual performance, the arts sector is naturally concerned to protect their “X factor” the unique experience of the live performance. Gig organisers are also preoccupied with convincing the audience of the primacy of the live experience (although as advocates of live music, they also […]

Pilot Theatre’s digital developments

I got together with Marcus Romer, Artistic Director of Pilot Theatre Company to find out why they make so much digital content, and how ithas benefitted them and their audiences. This is a 20 minute video interview, so it make take a while to download. First published on Hannah Rudman’s blog 6th Novmber, 2006.

New Horizons: audience development and technology

The recently released, initial findings of the London Calling Digital Marketing Survey (which surveyed over 1,000 London and SE based arts organisations) and the IT and Digital Content Audit of all organisations that are regularly funded (RFO) by Arts Council England North West, that I conducted earlier this year, discovered similar patterns. London Calling’s initial […]

Put your art into IT

Context – business in general in the early 21st C Across the spectrum, businesses are investing in IT, new media and digital content so that they can continue to competitively offer product and engage customers. However, as the 21st C progresses, business strategists and arts consultants alike have noticed an exception to this pattern of […]

Open to a good ‘toothing!

On the train the other day commuting form Liverpool to Manchester, whilst I was thinking that I really should write another blog, someone tried to ‘tooth me. Being “toothed” is when someone connects via bluetooth with your bluetooth enabled discoverable device – in this case, my mobile phone. Bluetooth works like infared, enabling digital information […]

Research into the digital state of the cultural sector

Arts Council England North West commissioned Arts Magnet, the digital development I used to run in the North West of England, to conduct an IT and Digital Content Audit of all the Regularly Funded arts organisations in the region. The report is available to download here.

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