Video: This webinar masterclass explores how organisations successfully talk online; why there needs to be different styles of writing; and what different online channels are for suitable for which messages. Occupancy Marketing will highlight some good and bad practices, then show you some Search Engine Optimisation tools that will help your messages stand out from the noise so that you can talk effectively online.
Video: Mike Coulter, Social Media Consultant, reveals how can arts organisations can successfully find out what their audiences are saying about them online. He’ll also share what the tools are that can help organisations keep track, and what are good strategies for responding to both positive and negative online reactions!
Case study: An organisation who had their digital rights agreements in order, but needed to then get the content put out there through investment into video equipment and development of a better website infrastructure.
Video case study: New Wolsey Theatre is a 400-seat theatre with a varied programme of drama, music, comedy, poetry, dance and children’s shows. David Leek, Box Office Manager shares how digital development has streamlined processes and freed up times to use new creative tools.