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Tag: AR

Augmented Reality Brochures: Manipulate Festival of Visual Theatre video showcase

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by Dr Hannah Rudman

One of the limitations around a paper marketing brochure is that that it can’t show or tell you how attending an event will feel. A more multisensory experience can though, and the Manipulate Festival of Visual Theatre, which shows innovative international theatre and film, have used an augmented reality (AR) platform called Layar to bring […]

Augmented Reality: an introduction to AR – a masterclass on demand

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by Dr Hannah Rudman

This masterclass, now available on demand, was an introduction  to Augmented Reality. What is AR? What are the opportunities of it? Why is it of use to cultural, arts and heritage organisations, practices and individuals? How can we use it to better deliver our missions, products and experiences digitally? Whatever cultural form you work with, […]