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DT:TV Case Studies

Tag: business transformation

Design thinking works for organisational change

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by Dr Hannah Rudman

A key aspect of the success of Rudman Consulting’s AmbITion Approach for digital business transformation is its inclusions of design thinking approaches and tools, and creative practices. We have studied and academically verified that most businesses which used more design and creative practices during change journeys, such as the AmbITion Approach, were very likely to digitally adapt, and over a […]

A framework for the transformation of the creative industries in a digital age

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by Dr Hannah Rudman

From 2011 – 2015, Hannah undertook PhD research at the Institute for Informatics and Digital Innovation at Edinburgh Napier University’s School of Computing. The doctoral research studied the concepts, methodologies, and tools of The AmbITion Approach, and validated it as a framework for business transformation of the creative industries in a digital age. Hannah has […]